Links
Library:
Fundraising
Glossary
of Fundraising Terms
CSC Non-Profit Center's glossary of fundraising-related terms.
The
Agony and the Ecstasy: Developing an Annual Fundraising Program
The IndianaHistory.org website contains an excellent primer on
museum fundraising by Carol Norris Vincent. Membership, case
statements, prospect research and planned giving are just a few
of the topics covered.
Fundraising
Readiness
A checklist from Tony Poderis.
Fundraising
for Small Nonprofits: It's Right There in the Palm of Your Hand
Is your organization afflicted with poverty mentality? Take Hildy
Gottlieb's great advice and stop the self-sabotage.
Overcoming
Your Donors' Psychic Poverty
As a result of the uncertain stock market, many people are experiencing
"psychic poverty" right now -- and they're hesitant
to commit large sums or renew previous support "until the
economy gets better." In this article for Contributions
Magazine, Kay Sprinkel Grace provides 10 important strategies
you need to know.
Rating
and Evaluating Prospects: Whom Do You Ask for How Much
Fundraiser Tony Poderis provides tips on finding out how much
to ask for and asking for it in a way that's neither annoying
or demanding.
Five
Distinct Types of Fundraising Volunteers
Ken Wyman describes the five types of volunteers and gives tips
on where to find them.
Planned
Giving in the Small Museum
An article by Suzanne Hackett.
10 Tips for
Major Gift Solicitors
Good advice from NFP Consulting.
Ten
Things You Should Know About the Impact of Women on Philanthropy
An article not to miss by Kay Sprinkel Grace for Contributions
Magazine.
Recruiting
Younger Donors
"Our donors are dying!" That cry, much like Chicken
Little's, has rung through the air at fundraising conferences
and made its way into the pages of fundraising periodicals for
years. In a special report for Successful Fundraising Online,
Mary Beth McIntyre examines the question of how to recruit younger
donors.
Ten
Myths of Telemarketing
Dispelling some of the myths about telephone fundraising.
55
Ways for Board Members to Raise $500
Specific ways board members can individually commit to raising
funds for your organization.
Donors
Want Information, Not Recognition
Charity Village article on Penelope Burk's research study about
donor communication and the power of "Thank You."
Six
Out of Seven Charities Flunk Responsiveness Test
How good is your museum's responsiveness to potential donors?
RSVP
to Your Donors
The direct mail appeal has been written and mailed and now the
money is pouring in. Mission accomplished, right? Well, only
up to a point. Because each time your donors give, whether it's
the first or the 50th gift, they're issuing an invitation that
can't be ignored. And how you respond to the interest they express
will determine if they'll keep you on their list in the future.
Ten
Things You Should Know About Fund Raising in a Changing Economy
Kay Sprinkel Grace offers wonderful insights in this article
for Contributions Magazine.
Making
Money With Your Newsletter
"If you're interested in raising money with your newsletter,
it might help to think of it as an appeal in sheep's clothing,"
writes Vic Schlitzer of LW Robbins Associates. "That's not
as calculating as it sounds. All it really means is that the
fundraising potential of the newsletter and the response it receives
depend a lot on the packaging."
The Name
is the Game: Memberships and Named-Gift Opportunities
Fundraising expert Tony Poderis discusses his views on fee-based
memberships, philanthropy-driven memberships and named-gift opportunities.
Bentz Fundraising
Toolbox
Free call report and donor profile templates, provided by Charles
H. Bentz Associates.
GuideStar
Each week, tens of thousands of donors and funders search the
GuideStar database for information about U.S. nonprofits. All
501(c)(3) nonprofit organizations, including your museum, are
already listed in GuideStar's database. You may update your information,
create a newsletter and press releases, and post your conferences
at no charge. The site also contains a Nonprofit Center section
with articles, conference listings, links and news for nonprofits.
For more fundraising links, see the Direct
Mail or Membership Development
sections.