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Reader-Submitted Marketing Tip
Restaurant Table Cards


Submitted By
Rebecca Spaid Fitzgerald, Director of Communications
Virginia Museum of Transportation
Roanoke, Virginia


"We use banners on the museum and large banners hung on the Roanoke City Market (banners spanning a street). We usually run print ads in the local monthly arts magazine and 1-2 ads in the newspaper. We also do posters, flyers and restaurant table cards."

Rebecca produces the pyramid-shaped table cards on a computer in-house, using a template she designed through trial and error. She prints them out on card stock, then folds and glues them. The finished cards are distributed to six participating downtown restaurants about two weeks before each special event. Rebecca says she had no problem at all getting restaurants to agree to display them on their tables. And she says about the cards, "They sure do get the word out!"



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